Marketing Project Materials

These are Marketing department project topics with available well written chapters 1 to chapter 5, Please click on a project topic to view its details and order for the complete material

  1. AN EXAMINATION OF POTENTIAL BENEFITS & CONSTRIANTS ASSOCIATED WITH SMALL BUSINESS' USE OF E-COMMERCE

  2. EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING

  3. IMPACT OF BRANDING AND PACKAGING ON SALES TURNOVER OF NESTLE FOOD NIGERIA PLC

  4. THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE

  5. THE EFFECT OF PACKAGING ON SALES OF GOODS

  6. THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK PLC

  7. THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A SERVICE INDUSTRY

  8. THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS

  9. AN ASSESSMENT OF THE  IMPACT OF MARKETING SEGMENTATION ON PRODUCTION PLANNING IN AN ORGARNISATION

  10. EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGES INDUSTRY

  11. MARKETING RESEARCH AND ITS IMPORTANCE IN THE NIGERIAN BANKING INDUSTRY

  12. THE RELEVANCE OF PACKAGING AND BRANDING ON MARKETING PRODUCTIVITY OF LOCALLY MADE PRODUCTS

  13. THE IMPACT OF EFFECTIVE PERSONAL SELLING STRATEGIES ON THE MARKETING OF INDUSTRIAL PRODUCTS

  14. THE EFFECTS OF ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE AND PRODUCTIVITY

  15. THE EFFECTS OF CONSUMERISM IN MARKETING OF FAKECOUNTERFEIT DRUGS IN NIGERIA (A CASE STUDY OF ONITSHA DRUG MARKET)

  16. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING OF INDUSTRIAL PRODUCT (A CASE STUDY OF GENERAL PIPE INDUSTRY AND GENERAL STEEL MILL ASABA)

  17. MARKETING CONCEPT AND IT’S APPLICATION IN CUSTOMER SERVICES, (A CASE STUDY FOR UBA ONITSHA)

  18. IMPACT OF CUSTOMER RETENTION ON BUSINESS PERFORMANCE

  19. A STUDY ON THE IMPORTANCE OF BRANDING AND PACKAGING ON MARKETING PRODUCTIVITY OF LOCALLY MADE PRODUCTS

  20. THE IMPACT OF SALES PROMOTION ON CUSTOMERS’ LOYALTY IN THE NIGERIAN TELECOMMUNICATION INDUSTRY.

  21. THE IMPACT OF MARKETING STRATEGY ON PRODUCTIVITY OF ORGANIZATIONS

  22. THE IMPACT OF JOB SATISFACTION ON SALES TEAM PRODUCTIVITY

  23. THE EFFECT OF MARKETING PROMOTION ON THE EFFICIENCY OF BANKS

  24. THE EFFECT OF ADVERTISING ON CONSUMER’S ACCEPTABILITY OF NEW PRODUCT

  25. IMPACT OF PRODUCT BRANDING ON SALES PERFORMANCE IN THE NIGERIAN BREWERY INDUSTRY

  26. EXPERIENTIAL MARKETING STRATEGY AND CUSTOMER LOYALTY IN THE NIGERIAN TELECOMMUNICATIONS INDUSTRY

  27. E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR OPPORTUNITIES

  28. DISTRIBUTION STRATEGIES AND MARKETING PERFORMANCE, AN EMPIRICAL STUDY OF PHARMACEUTICAL FIRMS IN DELTA STATE

  29. A CRITICAL ANALYSIS ON THE EFFECT OF BUILDING RELATIONSHIP MARKETING THROUGH ONLINE MARKETING COMMUNICATION ON BUSINESS GROWTH, A SURVEY OF RETAIL STORES IN ASABA

  30. AN APPRAISAL OF THE USE OF MARKETING RESEARCH IN A MARKETING ORGANIZATION

  31. THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE

  32. THE IMPACT OF MARKETING INFORMATION SYSTEM (MIS) ON MARKETING DECISION MAKING IN THE ORGANIZATIONS

  33. THE ROLE OF ADVERTISING IN BRAND BUILDING CASE STUDY OF NIGERIA BOTTLING COMPANY

  34. THE IMPACT OF SOCIAL MEDIA ON CONSUMERS’ BUYING BEHAVIOUR OF TOYOTA BRAND OF VEHICLES

  35. ASSESSING THE LEVERAGING EFFECT OF E-MARKETING ON PERFORMANCE OF COMMERCIAL

  36. CONSUMER PERCEPTION TOWARDS BRAND PREFERENCE OF MOBILE PHONE SERVICE PROVIDERS (A STUDY OF MTN NIGERIA DELTA STATE, ASABA)

  37. EFFECTS OF PRODUCT QUALITY ON STUDENT CHOICE OF PEAK MILK PRODUCT (SACHET)

  38. IMPACT OF CORPORATE GOVERNANCE ON BANKS

  39. THE EFFECT OF ADVERTISING ON CONSUMPTION OF FAST FOOD IN NIGERIA

  40. THE IMPACT OF CUSTOMER RELATIONSHIP MARKETING ON CUSTOMER RETENTION (A CASE STUDY OF GTB OF NIGERIA PLC)

  41. THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE (A STUDY OF NIGERIAN BREWERIES PLC, ONITSHA)

  42. THE IMPACT OF MARKETING RESEARCH ON DECISION MAKING

  43. THE IMPACT OF OUTSOURCING STRATEGIES ON ORGANIZATIONAL EFFECTIVENESS IN NEW GENERATION BANKS

  44. THE IMPACT OF VIRAL MARKETING ON BRAND PREFERENCE OF HERO LARGER BEER. A STUDY OF SABMILLER PLC ONITSHA

  45. TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE IN NIGERIA BUSINESS (A STUDY OF TRADE SHOWS IN ASABA)

  46. THE EFFECT OF PROMOTION ON CONSUMER PURCHASE DECISION (A STUDY OF THE BEVERAGE INDUSTRY)

  47. THE EFFECT OF PROMOTIONAL ACTIVITIES ON BRAND EQUITY

  48. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

  49. THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK PLC

  50. THE IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR (TOYOTA BRAND OF VEHICLES)

  51. THE EFFECT OF DISTRIBUTION PATTERN ON CONSUMERS PATRONAGE A CASE STUDY OF JUHEL NIGERIA LIMITED

  52. INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFRENCE (A CASE STUDY OF ABA METROPLIS

  53. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA

  54. TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY

  55. ADVERSTISING AS AN EFFECTIVE PROMOTIONAL TOOL IN THE DELIVERING OF BANKING SERVICE. (A CASE STUDY OF SELECTED COMMERCIAL BANK IN DELTA STATE)

  56. AN EVALUATION OF INFORMATION TECHNOLOGY (IT) IMPACT ON THE DEVELOPMENT OF EFFECTIVE MARKETING STRATEGIES IN THE BANKING INDUSTRY IN ENUGU METROPOLIS

  57. AN EVALUATION OF PRODUCT INNOVATION AS A STRATEGY FOR THE SURVIVAL OF MANUFACTURING FIRMS IN NIGERIA

  58. IMACT OF PUBLIC RELATION ON MARKETING OF BANKING SERVICE IN ENUGU METROPOLIES

  59. THE NEED FOR IMPROVED CUSTOMER SERVICES IN THE BANKING INDUSTRY

  60. THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING BEHAVIOUR

  61. IMPROVING DISTRIBUTION EFFECTIVENESS IN MARKETING OPERATION

  62. MARKET ACCEPTABILITY OF LOCALLY MADE COSMETICS PRODUCTS IN NIGERIA

  63. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET

  64. STRATEGIES FOR ENHANCING AND PROMOTING CAPITAL FORMATION AMONG SMALL SCALE ENTERPRISES IN NIGERIA

  65. THE EFFECT OF ECONOMIC DEPARTMENT DEPRESSION IN THE MARKETING OF PAINT PRODUCT

  66. THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATION OBJECTIVE

  67. THE PROBLEM IN THE MARKETING OF NEW PRODUCT IN ENUGU STATE

  68. THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING BEHAVIOUR

  69. THE ROLE OF MIDDLEMEN IN CHANNELS OF DISTRIBUTION

  70. THE ROLE OF MARKETING COMMUNICATIONS

  71. THE EFFECTIVE MARKETING COMMUNICATION AS A TOOL FOR GREATER PRODUCTIVITY IN ORGANIZATION

  72. THE ASSESSMENT OF THE INFLUENCE OF CORPORATE IMAGE ON MARKETING A MANUFACTURERS BRAND NAME PRODUCT

  73. THE IMPACT OF ADVERTISING ON SALES PERFORMANCE

  74. IMPROVING SALES OF SUPERMARKET THROUGH EFFECTIVE MARKETING STRATEGY

  75. LOGISTIC OF DISTRIBUTION SYSTEM IN BREWERIES

  76. PROBLEM AND PROSPECTS OF DISTRIBUTING SOFT DRINKS PRODUCTS IN ENUGU METROPOLIS

  77. PROBLEMS OF ALLOCATION DISTRIBUTION AND MARKETING OF PETROLEUM PRODUCT

  78. THE EFFECTS OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR IN ENUGU METROPOLIS

  79. MARKETING PRACTICES AND CONSUMER SATISFACTION IN THE HOTEL INDUSTRY

  80. THE IMPACT OF MTN ADVERTISEMENT ON SUBSCRIBERS A STUDY OF UYO METROPOLIS